{"id":5371,"date":"2015-08-18T13:43:29","date_gmt":"2015-08-18T17:43:29","guid":{"rendered":"http:\/\/ncseagrant.ncsu.edu\/?p=5371"},"modified":"2024-05-02T15:18:41","modified_gmt":"2024-05-02T19:18:41","slug":"fraud-hurts-nc-fishermen-families","status":"publish","type":"post","link":"https:\/\/ncseagrant.ncsu.edu\/currents\/2015\/08\/fraud-hurts-nc-fishermen-families\/","title":{"rendered":"Fraud Hurts North Carolina Commercial Fishermen, Their Families"},"content":{"rendered":"<h3>By BARRY NASH<\/h3>\n<p><em>Posted Aug. 19, 2015<\/em><\/p>\n<div id=\"attachment_5372\" style=\"width: 310px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-5372\" class=\"wp-image-5372 size-medium\" src=\"\/\/ncseagrant.ncsu.edu\/wp-content\/uploads\/2015\/08\/grilled_shrimp-9-300x200.jpg\" alt=\"Grilled shrimp\" width=\"300\" height=\"200\" \/><p id=\"caption-attachment-5372\" class=\"wp-caption-text\">North Carolina Sea Grant surveys show that consumers increasingly prefer local seafood over imported. Photo by Vanda Lewis<\/p><\/div>\n<p>Recently a Harnett County seafood processor, Alphin Brothers, was charged with branding farm-raised, imported shrimp as wild-caught, domestic seafood.<\/p>\n<p>According to court documents, an employee encouraged others at the company to mislabel nearly 25,000 pounds of shrimp later sold to Louisiana consumers.<\/p>\n<p>The demand for local seafood has risen over the past 15 years. Today, consumers increasingly choose domestic products because they believe local means the seafood is fresher, less chemically contaminated and higher in quality.<\/p>\n<p>This perception of superior quality allows processors and distributors to charge premium prices for domestic seafood. Consumers who pay premium prices do so in part because they want to support the livelihoods of fishermen and their families.<\/p>\n<p>Regional market research conducted by North Carolina Sea Grant and its partners shows a majority of consumers surveyed say they buy North Carolina seafood partly because they value the lifestyle of fishermen and the heritage of fishing communities.<\/p>\n<p>When imported seafood is mislabeled \u2014 whether accidentally or intentionally \u2014 as local product, hardworking fishermen and their families are deprived of market share and personal income.<\/p>\n<p>Once consumers learn of the deception, their faith in the integrity of markets decreases, making them more cautious of buying local. This loss of trust also harms the economies of local fishing communities. Regaining consumer confidence often takes considerable time and effort \u2014 sometimes years.<\/p>\n<p>I have worked with fishermen and family-owned seafood packers for nearly 18 years. I can attest that the majority are honest individuals who take tremendous pride in providing consumers what they believe is the freshest, safest, highest quality seafood on the market.<\/p>\n<div id=\"attachment_1280\" style=\"width: 310px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1280\" class=\"wp-image-1280 size-medium\" src=\"\/\/ncseagrant.ncsu.edu\/wp-content\/uploads\/2014\/04\/catch_groups_web-300x161.jpg\" alt=\"Map of catch groups in NC\" width=\"300\" height=\"161\" srcset=\"https:\/\/ncseagrant.ncsu.edu\/currents\/wp-content\/uploads\/sites\/8\/2014\/04\/catch_groups_web-300x161.jpg 300w, https:\/\/ncseagrant.ncsu.edu\/currents\/wp-content\/uploads\/sites\/8\/2014\/04\/catch_groups_web-768x413.jpg 768w, https:\/\/ncseagrant.ncsu.edu\/currents\/wp-content\/uploads\/sites\/8\/2014\/04\/catch_groups_web-1024x551.jpg 1024w, https:\/\/ncseagrant.ncsu.edu\/currents\/wp-content\/uploads\/sites\/8\/2014\/04\/catch_groups_web.jpg 1043w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><p id=\"caption-attachment-1280\" class=\"wp-caption-text\">Local catch groups educate fishermen and consumers about North Carolina seafood. Graphic by Morgan Jones.<\/p><\/div>\n<p>This commitment to quality and wholesomeness is what motivates our state\u2019s seafood industry to raise awareness of and educate people about local seafood.<\/p>\n<p>Much of this work is conducted through local catch organizations \u2014 Brunswick Catch, <a class=\"external\" title=\"This link will take you to an external site\" href=\"http:\/\/carteretcatch.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">Carteret Catch<\/a>, <a class=\"external\" title=\"This link will take you to an external site\" href=\"http:\/\/www.ocracokeseafood.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ocracoke Fresh<\/a> and\u00a0<a class=\"external\" title=\"This link will take you to an external site\" href=\"https:\/\/www.facebook.com\/OuterBanksCatch\/\" target=\"_blank\" rel=\"noopener noreferrer\">Outer Banks Catch<\/a>. These groups highlight select retailers and restaurants that are committed to providing the public with seasonal, North Carolina seafood.<\/p>\n<p><a href=\"http:\/\/nccatch.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">North Carolina Catch<\/a> is the state-level organization that supports the work of these groups.<\/p>\n<p>Learn more about the availability of local seafood at\u00a0<a href=\"http:\/\/ncseagrant.ncsu.edu\/seafood\" target=\"_blank\" rel=\"noopener noreferrer\">ncseagrant.ncsu.edu\/seafood<\/a>.<\/p>\n<p>And remember, when purchasing seafood, always ask, \u201cIs it local?\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Barry Nash, North Carolina Sea Grant seafood marketing and technology specialist, continues his discussion \u2014 started through his <a href=\"http:\/\/wunc.org\/post\/feds-fine-harnett-county-seafood-processor-100k-mislabeling-shrimp\" target=\"_blank\" rel=\"noopener noreferrer\">interview<\/a> on North Carolina Public Radio \u2014 about labeling seafood.<\/p>\n","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[690,9],"tags":[],"class_list":["post-5371","post","type-post","status-publish","format-standard","hentry","category-currents","category-seafood"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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He also worked with community organizers to launch Brunswick Catch and Ocracoke Fresh, the retail brand of the Ocracoke Seafood Company on Ocracoke Island. 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